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Google Ads (formerly Adwords as it is referred to herein) is Google's online advertising program. Adwords enables the creation of online advertisements targetted to reach audiences that are interested in specific products and services. The Adwords platform primarily runs on pay-per-click (PPC) advertising, i.e. charging a small fee every time that a visitor clicks on an ad. Google Adwords is an effective method to convert website users into prospective clients for your law firm.
Marketing.Legal employs a Google Adwords' expert with vast experience including the management of nearly a combined million dollars in annual Google Adwords' spend budget.